Schema App Author

Martha van Berkel CEO

Martha van Berkel is the co-founder and CEO of Schema App, an end-to-end Semantic Schema Markup solution provider based in Ontario, Canada. She focuses on helping SEO teams globally understand the value of Schema Markup and how they can leverage Schema Markup to grow search performance and develop a reusable content knowledge graph that drives innovation. Before starting Schema App, Martha was a Senior Manager responsible for online support tools at Cisco. She is a Mom of two energetic kids, loves to row, and drinks bulletproof coffee.

Articles by this Author

SPA Featured Image

Introducing Schema Performance Analytics

Schema Performance Analytics (SPA) is a structured data reporting solution powerful enough to scale your online business. With the benefits of Google Search Console plus more data and customization, you…
New GSC Error Reporting Featured Image

New Error Reporting in Google Search Console

On October 6th, Google announced new error reporting for Rich Result status reports in Google Search Console. This change was intended to help SEOs with resolving rich result errors: The…

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