Leverage Connected Schema Markup to build your knowledge graph
Search engines are changing every day and SEOs need to adapt their strategies to continue to stand out in search and drive results.
Schema Markup, also known as Structured Data, is a standardized vocabulary that helps search engines like Google understand the entities and topics on your web page. On an advanced level, SEOs can connect their Schema Markup to other entities on your website and beyond, helping search engines gain new knowledge through inferencing.
However, implementing Connected Schema Markup can be technically challenging. We wrote this created to help SEOs like you better understand the benefits of connecting your markup and how it works, so that you too can reap the benefits of a Connected Schema Markup strategy.
